Wall Street Journal – J&J Says New Band-Aid and Tylenol Company to Be Named Kenvue
Newsday – Serenity now: Calming colors to make a splash in ’22
Wall Street Journal – Facebook Meta Story
Forbes – Brand Loyalty in an Age of Uncertainty
Yahoo Finance – Kim Kardashian Kanye West Story
Newsday – Now is a Good Time to Rebrand
The Washington Post – Washington Football Team Story
Forbes – Is Your Company Name Toxic?
Forbes – Using Your Last Name as a Brand Name
Forbes – The New Rules for Naming Your Startup
Forbes – Eight Ways A Young Agency Can Improve Growth—And Revenue
Newsday – New year is the time to create new branding opportunities
The Washington Post – Retail’s newest bad word: Walmart drops ‘stores’ from its formal name
AdAge – Renaming Weinstein Company Won’t Be Easy
Paste – Expert Advice on How to Name Your Freelance Business
Salon – A Gunmaker by Any Other Name: Why Smith & Wesson Wants to Change its Name to American Outdoor Brands
CNBC – What To Do When Your Dream Website Name Is Taken
Las Vegas Review Journal – ‘What Happens Here, Stays Here’ Beer to Debut at Coachella
The National Law Journal – George Mason’s ‘ASSLaw’ and the Perils of Acronym Branding: Q&A
Beverage Master – The Craft Business Name Game
Products of the Mind – Phil Davis, Professional Namer of Things
Clutch – Interview with Tungsten
Washingtonian – Why Do So Many Hot New Restaurants Have Names That Sound the Same?
KeySystems – Naming Experts’ 21 Tips to Choose the Right Domain Name in the New Top Level Domain Space
Go For Launch – How to Brand and Name Your Company
MediaShower – 10,000 Hours in 10 Minutes: Phillip Davis on Naming and Branding
The Boston Globe – Berkshires Aspires to be Food Mecca
Reading Eagle Business Weekly – What’s in a Name Change?
Newsday – Small Business: Choosing a Logo That Fits Your Brand
The Wall Street Journal – The Art of Naming A New Advisory Firm
American Express OPEN Forum – How to Pick a Name for Your Business
ReadWriteWeb.com – Don’t Let the Wrong Name Sink Your Startup
Bloomberg BusinessWeek – The Twitter Effect, The Struggle to create the perfectly weird company name
Footwear Plus – What’s in a name?
Inc. – 10 Things to Do Before You Start Your Start-up
Inc. – How to Choose the Best Name for Your Business