Branding & Naming Insights
In theory, anything that identifies your business as the source of your products or services can be a trademark. But in practice, when we talk about trademarks, we’re usually referring to business names, brand names, slogans, and logos. This article addresses the last category.
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Why wing it when you can follow a proven process Naming a new company is never easy, but naming an IT/tech company is especially tricky, given the tens of…
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6 Steps for Finding the Perfect Brand Name for Your Company, Product or Service So you’ve come up with a new business concept, a new product line or a professional…
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Every company branding process is unique, with its own set of challenges, but by following these five proven strategies, you can ensure a solid result.
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Branding a new business depends on a number of key factors, starting with the definition of branding
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Branding your business in not making your business famous – a few million dollars can do that. Branding your business is owning a consistent set of positive attributes in the minds of your best customers. It’s building and maintaining a solid, singular reputation.
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When naming your business, keep these tips in mind to help you find one that will work now—and in the future. Naming your business is a lot like laying the…
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Tungsten Branding was recently selected as a top five global naming firm as ranked by Cluth.co, a business services review organization that screens top tech, web and marketing agencies.
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How to find the best business naming firm to brand your startup – Whether you are a consulting company, business service provider or entrepreneur, finding a new business name can be a daunting task…
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At some point, every new business owner and/or entrepreneur faces the obvious, but not always easy, question of “What do I name my new startup company?”
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As an entrepreneur or company owner, distractions abound, sales, cash flow, staffing, HR, marketing, etc. The daily business of conducting business can take over and cloud…
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Naming a medical company is no simple task. With the proliferation of innovation technologies, new businesses are constantly emerging on the scene, each with it’s own…
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