Expert InsightsFundamental articles and podcasts for building brilliant brands Explore our library Featured Article8 Mistakes to Avoid When Naming Your Business Read Me Featured PodcastEpisode 003: The 4 ‘C’s of Brilliant Branding Listen Categories Brand Development Brand Positioning Brand Strategy Branding Articles Company Naming Company Rebranding Most Popular Naming Strategies Podcasts Financial Services Branding By Phil Davis Company Naming, Naming Strategies Should I Trademark My Logo? 3 Key Steps for Success! By David Lizerbram Brand Development, Branding Articles Five Essential Steps to Naming a Tech Startup By Phil Davis Branding Articles, Company Naming How To Come Up With A Brand Name By Phil Davis Brand Development, Branding Articles, Company Naming, Most Popular, Naming Strategies Naming a Retail Business By Phil Davis Company Naming, Naming Strategies Naming a Non-Profit Corporation By Phil Davis Company Naming, Naming Strategies Five Key Steps for a Successful Company Branding Process By Phil Davis Branding Articles, Company Naming How much does it cost to brand a startup company? By Phil Davis Brand Development, Branding Articles What do I need to “name my business?” By Phil Davis Brand Development, Branding Articles, Most Popular 8 Mistakes to Avoid When Naming Your Business By Phil Davis Branding Articles, Company Naming, Most Popular 1 2 3 … 9 Next »