How to find the best company naming service to brand your business

How to find the best business naming firm to brand your startup – Whether you are a consulting company, business service provider or entrepreneur, finding a new business name can be a daunting task…

Episode 010: Creating the Perfect Tagline for Your Business

Episode 009: Broken Brands — When Things Turn Fugly

A Tech Company Name Requires a Bright Approach

Successful Startup IT brands communicate key benefits rather than basic function. Typically, a tech company name will follow a literal or concrete construction based on an existing product or service. These types of names will often prove to be short-lived. They also require significant rebranding efforts as the company grows and evolves. Tying your tech […]

Episode 007: Your Brand As A Story