Month: January 2013

Brands Gone Wild – Why Animals, Bugs & Beasts Make for Great Brand Names

By Phil Davis | January 31, 2013
creative company names

Let’s face it… when it comes to creating a company or product brand name, it’s a real jungle out there. With thousands of new businesses starting each day, stand out brand names can seem like a vanishing species. A number of successful firms have turned to animal names to give their brands a more human touch. Here’s why…

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Rebranding Your Company — Five Steps to Renaming Your Business

By Phil Davis | January 20, 2013
rebranding your company

Changing your company name requires careful consideration and planning to achieve a successful outcome.

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