Five Tips for Naming a Tech Startup Avoid literal names… Literally! Determine your tech firm’s key value proposition Explore multiple naming strategies Screen your top naming candidates to narrow the list Finalize your short list and pick the winner Creating a great company name is a challenge for any startup these days, but creating a […]
How to find the best business naming firm to brand your startup – Whether you are a consulting company, business service provider or entrepreneur, finding a new business name can be a daunting task…
Branding a small business or start up can have it’s share of challenges — the two biggest ones being lack of money and know-how. Here are some inside tips from a branding expert on how you can do the job yourself, at a fraction of the cost. 1. Identify your company’s “pivot point.” In a […]
Company Brand Names That Use Alliteration When naming a company, one of the most important branding criteria is memorability – the likelihood that a customer will retain and recall the business name. The more “sticky” the brand name, the greater the recall. One of the stickiest techniques in company naming is the use of alliteration […]
