greynium_showcase

Project Details

  • Brand Discovery
  • Name Concepting
  • Name Creation
  • Tag Line Creation
  • Corporate Logo Design
  • Domain Name Acquisition

A web development agency based in Bangladore, India

The Challenge: Create a unique and compelling internet name for a web based IT company in Bangalore, India.

When B.G. Mahesh contacted us, looking for a smart new web site name for his internet technology company, he knew it needed to communicate a sense of intelligence and innovation. Bangalore, India is a city famed for its technology corridor, and Mahesh was one of the early pioneers in the India internet space, having created two of the country's top portal sites. So the job went to the bright minds at the Tungsten naming labs.

When naming an internet based company, top priority goes to getting a clean, perfectly matching .com domain name. That often means creating new/invented names. And while anyone can make up a name, it requires some skill to create new names that still convey meaning. In this case we did it by combining the word "Grey" (or "Gray" in American English) which symbolized the "grey matter" in our brains, with the "nium" suffix found in "cranium." Greynium not only conveyed intelligence, innovation and genius, but it also had that scientific elemental sound to it -- the kind that comes with the "ium" ending. Just to be on the safe side, we purchased both the Greynium.comand Greynium.com spellings, so either name would direct customers to the web site. Since then, Greynium has continued to excel and prosper in their industry, acquiring new clients and gaining international recognition for their work.

So if you're looking for intelligent web solutions, check out Greynium.com. If you're looking for brilliant naming solutions, just click the Getting Started link and let the bright minds of Tungsten Branding go to work for you!