Brilliant Branding

Brilliant Branding Live Show Archives

Originally aired weekly August 2017 - August 2018
With host Phil Davis
Brilliant Branding Photo

Show Description:

"Brilliant Branding" shines the spotlight, and provides valuable insights, into the most common, and frustrating company identity issues facing startups, entrepreneurs, consultants, and even established business owners. Topics address timely issues such as effective naming strategies, smart logo design, tips for trademarking, clear brand messaging, engaging social media and reputation management. We take a deep dive to uncover the "pivot point" of an organization, the "why" behind each business to help build a more clear, cohesive and compelling brand image.

Guests will include authors, industry thought leaders, linguists, graphic designers, digital strategists and other experts to provide a holistic approach to building your brand. If you have ever struggled to explain or clarify your business, this show will supercharge your identity so you can outshine your competition. Brilliant Branding is broadcast live Thursdays at 9 AM Pacific Time on the VoiceAmerica Business Channel.

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Recent Articles

Brilliant branding articles to illuminate your business. 

Should I Trademark My Logo? 3 Key Steps for Success!

In theory, anything that identifies your business as the source of your products or services can be a ...
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Five Essential Steps to Naming a Tech Startup

Why wing it when you can follow a proven process   Naming a new company is never easy, ...
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How To Come Up With A Brand Name

6 Steps for Finding the Perfect Brand Name for Your Company, Product or Service So you’ve come up ...
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Five Key Steps for a Successful Company Branding Process

Step one: Determine your primary pain point(s) Before embarking on any company branding process, identify your true drivers. ...
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How much does it cost to brand a startup company?

Branding a new business depends on a number of key factors, starting with the definition of branding Branding ...
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What do I need to “name my business?”

"How to name my business?" is a frequent question most entrepreneurs, consultants, and business owners face when growing ...
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